Thursday 22 September 2016

Planning - inspiration

When looking for intertextuality references in Beyonce's vidoes, I came across a wide time laps shot of cars going past and that inspired me to do the same with my shot at the Humber Bridge.


This has influenced my planning, as I will set up a tripod at the Humber Bridge viewing area, and possibly watch it go from light to dark. I will also have both of my characters walk across the humber bridge and do tracking forwards and backwards and arc around them.

Tuesday 20 September 2016

Research: Group Post - Institutions - Youtube

Research- Institutions: YouTube

YouTube is a free video sharing website that lets people upload, view, and share videos. Videos can be rated with a like or dislike, this aids artists in not only fans consumption of their media but also the more important fact of whether they liked it or not. Videos can also be commented on which allows fans to discuss the media text with other people and also perhaps communicate their specific views with the artist. The number of times a video has been watched (known as "views") is also put on the site.This service is global and completely free therefore allowing artists to make their music widely available. 
YouTube creates an extremely personalized experience. It creates a playlist of music based on songs or artists that it notices you are interested in. This can be played at any time, wherever you wish, for free. Consequently YouTube can target each individual of their audience very specifically. 

The site also displays recommended videos  based on your current viewings.
 The site also allows watchers to share the videos with friends to further expand their viewership.
 The most popular videos can also be viewed, this allows YouTube to further expand on high amounts of viewers.

You can also play chart music for free, this makes music much more accessible to people who do not have the funds to be purchasing songs on ITunes. Companies pay YouTube to have their ads featured on the more popular videos therefore if YouTube expands their viewership they will profit. Including chart music which is generally popular with most is a successful way to do so.
YouTube also enables users to further personalize their own playlists by adding an array of songs to them.



These statistics show the videos that are more Female dominated. These statistics show that Pop music is more popular with Females than Males. This may suggest that our music video should appeal more to females.




These statistics show the most male dominated YouTube categories.  There are no music related categories.












 YouTube viewers are mostly 25-34. This is one of our target audience group.










Research: Music Video analysis 7 - mise en scene - John Legend

John Legend - You & I

The mise en scene in this scene shows an attractive women, with glam hair and make up, walking up to a mirror and putting earring in. From the scene of the long walk in wardrobe and the huge amount of storage for the clothes it would suggest they are wealthy. I am saying they as there is mens clothes hung up on each side. I like how she is centred of frame.


The next mise en scene has more natural lightings and is in a bathroom and not a wardrobe and has lots of marble and suggests she is wealthy too. The jewellery suggests she is getting ready to go out too. All the characters are centre of frame in the first half of this music video.            


This shot matches the lyrics as it is about "wearing make up". This shot is different to the first two as she is not as wealthy and the mise en scene shows her to be in a graffiti location with people in the background, and she is using a public mirror to apply her lipstick. Her make up is a lot less gentle than the first two and contrasts. She is younger than the first two. The lighting contrasts greatly.

The next shot is of a very young child, and the setting shows the stereotypical mise en scene for a family bathroom and the female mother behind creates the mise en scene for the family. The massive contrast in shows that although they are so different these females everyone feels this way. There is links to visuals as the lyric is "you don't know that you're beautiful" which links into kids obliviousness.
This shot shows the mise en scene for a boxing ring and training, and her outfit shows her to be very strong and less feminine and more sporty and shows she is a strong individual. The man behind her shows it is a stereotypical male location but tis female is very strong.




The mise en scene in this shot shows a young adult or late teen who is body conscious, this is very common in young females. This is a stereotypical young women rooms as the mess on the left of frame on the chair, and the fairly lights is stereotypical of young females to have in their room.


This shot shows a lady who is on her way out and looks agitated at how she looks and is not comfortable  in her own skin. The make up is a lot heavier showing she is a westernised young woman.
The mise en scene in this shot is colourful and bright and is emphasising that people from all cultures have these problems and even those that aren't as westernised and dress traditionally still have thee insecurities. The natural at leaves in the background compared to some of the technology in the previous shots show the contrast.
 This mise en scene has a lot of natural lighting, which I think emphasises how her natural skin condition causes her to have further insecurities and how she can only sort her hair and still be stereotypically girly.
The mise en scene shows females with a passion for dancing and have strong athletic bodies, with the natural lighting the mise en scene showing the dance studio and the open windows and large mirrors.





The mise en scene shows how she is natural with the greenery behind her and her bold lipstick and short hair show she is an individual and has the confidence in what she wants to do.






The mise en scene in this shot shows a family home, and with her child coming behind her shows how much responsibility this individual has. The costume shows that she is intelligent and is a strong woman.

This links to Rayners theory of presenting the real world, as being a single mother is common in our society. 
The mise en scene in this shot shows grand manor house, with the expensive good quality curtains, the large mirror and windows. The costume shows clearly it is her wedding day and she is wearing the traditional colour and veil.

Williamson representations being modern and traditional, can be shown here as this is a traditionally British bride, and is shown in a manor house, and looks like the stereotypical British bride.

Williamsons, cultural signifier contrasts in the next shot as it is a young girl with an Asian ethnicity in modern society, getting her ears pierced. I think it is very interesting how they have put this shot one after another.

The mise en scene in this shot shows a young girl assuming in a piercing parlour looking anxious to get her ears pierced which is stereotypical thing for females to do when they are about that age.



This shots mise en scene then shows a girl in a dentist and can tell its a dentist by the costume of the man on the left and the white gloves with the light showing on to the child shows its a dentist, this is also something that a lo of young girls go through.
This mise en scene in this shot shows she is in a changing room with lots of outfits and staring into the mirror trying to find something that suits her. Her red lipstick and tattoos shows she is a westernised young female.




The mise en scene in this shot shows an older woman in her bedroom, with stereo typically lots of fragrances in front of the camera. The photos on her bedroom wall also shows how the older generation still prefer print outs.




This shot shows a younger girl in her bedroom, the mie en scene of her bow and the childish wall paper and the stuffed toys and teddies on her bed show young she is.




This shot shows a young girl looking into a mirror in a home hallway, this girl has a disability and her bag shows she is on her way to school and her face shows she is anxious so suggests it may be her first day.



This shot and the mise en scene shows a girl who has been drinking at a house party and is coming to the bathroom to escape, her dress is slightly revealing and her lipstick is bright showing she is modern and westernised.



The mise en scene is a city shot, possibly New York, and the female has managed to catch a glimpse of herself in a shop reflection. Her outfit shows she is butch a long with her short hair.





The mise en scene in this shot is a school girls locker and has books and sticky notes and the emotion shows this young girl is having a bad day in school and is close to tears.




The mise en scene in this shot shows a woman very sad and in her own world. It looks like they're driving in America from the bright sky and the palm trees. I like this shot for my video however would struggle to achieve it.




The mise en scene shows a different woman doing weights in what looks like a garden or a garage with a car parked out the front.





The mise en scene here shows a gym and a more traditional gym in face as has a wooden background and less technology based gym equipment.





The mise en scene in this shot shows a young female with paper in her hand perhaps trying to prepare for a job interview. Her basic kitchen shows she doesn't have a lot of money and has to work hard for what she has.



This shot is the cover shot for the music video, and this character strips off from all her make up. It is hard to tell where this character is or what shes doing because there is very little hints to the location in the shot.



The mise en scene in this shot has a very strong Christmas theme from the Christmas tree, and the tray of champagne glasses on the side, this has strong Christmas spirit from the mise en scene.





This research has taught me:
To have props of intertextuality, for example an iconic high school musical poster to add to the set design, I will use mainly natural lighting as that is a convention of my genre.

Monday 19 September 2016

Planning: Slidely using chosen song


Media - Music Video Planning by Slidely Slideshow

This slidely shows some of the visuals I would like to match to the lyrics, but some of the visuals are not in time with the lyrics on the slidely so skipping through the photos may make  more sense.

Research: Music Video Analysis 6 - shot types and camera movement - James Bay

James Bay - Let It Go

The song is 4 minutes 12 seconds long and consists of 22 shots, with the shortest amount of shots in any music video I have researched, however I think the lack of shots is balanced out with the extravagant fire in the music video which is impressive in its self.

The establishing shot is a camera gliding forwards from behind a wall to show this shot. There is a similarity in the pop acoustic genre of showing the back of the artist and the star image before showing the front of them.

This is similar to other music videos and I am now beginning to pick up on certain trends as I have noticed they all tend to use natural lighting in their shots, and also tend to be sat down and wearing very casual clothes. The hat adds to this particular star image.


 This video has a similarity to Adele - Someone like you music video, I have not done a post on this, however I have noticed that they will do long shots of the star singing into camera, and then pan around the artist, zoom/fall into the artist back and cause a black screen in between versus or during instrumentals.


Also pan around the artist when they are meant to be singing however once the camera reaches the artists face they are not singing.

(shot from Adele - Someone like you, to compare)

 This reflection shot is similar to the shot in Sam Smith - I'm Not The Only One, and Mine by Taylor Swift.  I will definitely incorporate a reflection shot.
There is links to visuals of the chorus "just let it go" as the fire consists of their old belongings. I am aware I would not have the funding or the health and safety permission to actually cause a fire for a music video however I do like the lighting it provides and how it adds excitement to a simplistic video.
This is the second location of the music video and is about to go into the third location of a car and introducing a new character. This video only consists of four location, two characters and no outfit changes.

This is the third location. This shot seems to be successful and popular in narrative music video for example Beyonce - If I Were A Boy, as it explains the relationship between the two in the car and their atmosphere by where they are staring and their face reactions.



For example these four shots from Beyonce - If I were A Boy, all show different atmospheres in the car between the male and the female, and all have a different impact on how each gender role is being represented.




This has influenced my research and planning as I will now consider beginning with an over the shoulder shot of my star image playing the piano as my chosen song has an instrumental at the beginning and this will follow genre conventions. Another convention is the use of reflection shot as it has been in three of my similar music video research now. I like how the two shots of one person driving and one in the passenger seat can really show how the atmosphere and the representation of the relationship.