Our target audience is teens and young adults of both genders, and what social media app do we use the most to connect - Twitter.
I've created a twitter account for our star image to engage with his fans and create a strong word of mouth about this new star "Ben Austin"
I am using the photos we took on the day of shooting as his twitter picture and header photo to create synergy from the digipak and the poster with his social media. I also set the "theme colour" to grey as that is the colour me and Lauren have decided to use with hints of blue.
I think it is crucial we create an online presence for our star image as we are the online digital age.
No comments:
Post a Comment